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SHOOT: Christmas-themed Aleve Commercial Downtown on Granville Street

Was that Santa Claus crossing Granville Street yesterday? Shopping malls usually wait until after Halloween to string up decorations.But it’s never too early to film holiday TV movies or Christmas-themed commercials, which need lead time for post-production. Yesterday an Aleve commercial shot in front of Trees Organic Coffee with fake snow on the sidewalk. Santa does look in need of a pain reliever.

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