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Gareth Edwards

WEEK: July 8-14, 2013

COMIC-CON PREP: GODZILLA Sets Up Its Viral Marketing Campaign

Update: Godzilla director Gareth Edwards pre-taped a message for San Diego Comic-Con fans to preview the viral campaign about “something very big heading to San Diego.” He must have done this standup in Vancouver late last month on the Main Street set  in south Burnaby, dressed as San Francisco’s Chinatown.

Related: Godzilla turns Watchmen’s Main Street Set into San Francisco’s Chinatown.

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Legendary Pictures shared a news item about the disappearance of a Japanese fishing vessel Sun Five bound for San Diego [Comic-Con] which reported a collision with a “black iceberg”, with the ominous last words: “The iceberg….it saw us.” Uh-oh.
Godzilla Viral Marketing Campaign

Read More »COMIC-CON PREP: GODZILLA Sets Up Its Viral Marketing Campaign

COMIC-CON SKED: Legendary Pictures Preview of GODZILLA & SEVENTH SON

Two weeks from today, Warner Bros. Pictures and Legendary Pictures preview their upcoming blockbuster films at San Diego Comic-Con on Saturday, July 20th. Godzilla is the one that intrigues me most, having just wrapped three months of filming in Vancouver. As expected, the new Godzilla is a re-imagining of Toho’s iconic Godzilla, but this time it’s “humanity’s scientific arrogance” which creates the radioactive monster and these ones cross the Pacific Ocean to terrorize San Francisco not Tokyo. It’s not clear which cast will be on the panel  — Aaron Taylor-Johnson, Ken Watanabe, Elizabeth Olsen, Juliette Binoche, David Strathairn or Bryan Cranston — but director Gareth Edwards is expected to screen footage from Vancouver. Whatever is shown, I can’t wait to see it online. The 3D Godzilla reboot is scheduled for release on May 16th next year.

What’s behind the radioactive containment doors? Copyright Legendary Pictures

Read More »COMIC-CON SKED: Legendary Pictures Preview of GODZILLA & SEVENTH SON